Read About How TruOptions™ Has Helped Others Find Insurance Peace of Mind

Dear Bruce,

In this season of giving thanks, I think about you and what you have meant to our family. Over 30 years ago, my Dad was referred to you while his advisor was away. My Dad was so pleased and impressed with all your help, he never went back to his original advisor. Over the years, you have become so much more than a professional associate – we consider you and Susan family!

You were such a tremendous source of help after my Dad’s passing. You kept us informed of everything he did for us and made sure we were aware of everything we had to do to process all paperwork properly and on time. You were always professional, sensitive, and thorough during these terrible times.

The same went with your assistance after the loss of my Mother. You made a difficult situation manageable with clear guidance and a lot of hand-holding. You made sure my sister and I again turned in all the forms and paperwork on time.

Even now, seven years after my Dad’s passing, you still check-in to see if we are okay and if there’s anything we need. I am not aware of too many professionals that have that much passion and dedication for their line of work. You listen to your client’s needs and always deliver good options and solutions for their financial situations. You have never just pulled out a canned solution.

Bruce, again, I just wish to thank you for your service to my family, your honesty, your handkerchief, your professionalism and mostly your friendship.

Best regards to you and your family.



I’ve worked with Bruce Matthews and Cheri Parrish at Truoptions for many years. Bruce and Cheri have always gone above and beyond to ensure my business was taken care of. We frequently had rush requests that were handled quickly and efficiently, and with a smile. I would highly recommend Bruce and his team to anyone looking to insure their business.

Diane Kuehn, CEO
VisionPoint Marketing

C. Bruce Matthews and his company Truoptions is the epitome of meeting and exceeding the client’s needs. I have had many transactions with Mr. Matthews over the last ten years and with each encounter, he has delivered a level of individual service and professionalism that far exceeds one’s expectations. His honesty in combination with his due diligence in determining the correct policy for one’s need is his strength. His knowledge of the industry in addition to his counseling and advice as to what one should take into consideration is invaluable. I know that he has my best interest in mind at all times and with that, I not only consider him as a financial/insurance professional but also a friend.

If you are looking for such services, congratulations as your search are over. C. Bruce Matthews and Truoptions is THE company and business consultant that you can TRUST to guide you through the complicated and multifaceted world of insurance.

Cliff Ferrell GM
Leith Auto Park Chrysler Jeep

TruOptions™ provided me with great advice and access to the best rates in meeting my insurance needs.  I have encountered few firms with the same level of personal service customized to meet an individual’s needs while offering the expertise and capabilities of a large firm.  It has been a pleasure to do business with TruOptions™.

Mack Paul
Morningstar Law Group
630 Davis Drive, Suite 200
Morrisville, NC 27560

In Clinic Rx
Raleigh, NC 27617

Mr. Bruce Matthews with Truoptions™ is truely the best agent and advocate we have had for our business. I met Mr. Matthews a few months after I opened Brier Creek Pharmacy Compounding and Wellness Center, he not only saved me money on my policies both commercial and residential, but he has gone above and beyond for our business. Him and his staff truely understand different coverages and make sure that you are well covered and make sure you understand your policy, there are always things that business owners overlook, and Truoptions™ was there to make sure You expect your insurance agent to care, but you never expect someone to be an advocate and a spokesman for your business in the community. Mr. Matthews truely has exceeded the standards and in a way is my business partner and not just a vendor.

Dr. Ritesh D. Patel PharmD
Brier Creek Pharmacy
Compounding and Wellness Center

Watermark, LLC
103-B Hickory Lake Lane
Goodview, VA 24095
Penny J. Fulton, Managing Director

Mr. C. Bruce Matthews
TruOptions Business Consultants
P.O. Box 30963
Raleigh, NC 27622

Dear Bruce:

I want to thank you for counseling my office regarding several issues over the last few months as I transitioned from insurance company executive to full-time business owner. Starting a new business has proven far more challenging than we even expected and your insight and guidance has been a huge benefit for us.

You are a valuable resource and we are extremely grateful for the time and effort you’ve spent on our behalf. All of us at Watermark want to thank you and wish you the very best in your future endeavors.


Penny J. Fulton, CLU, ChFC
Managing Director, Watermark, LLC

Security Plus Electrical, Inc
5670 Hwy 53
West Burgaw, North Carolina 28425
Office – (910) 259-6606
Fax – (910) 259-6607

To Whom It May Concern: C. Bruce Matthews has worked for our company as a business consultant and has helped us with all of the following: Additional business structure options Preparing for the company’s future Reducing employee turnover and other employee issues Clearly understanding options to solve challenges we face daily in running our business Maintaining and retaining employees effectively Referring us to our attorney and accountant on issues that needed legal or tax consultation Our company previously employed another business consulting firm which did not completely address the above issues. C. Bruce Matthews was able to address the issues and help us improve upon them.

Further information may be obtained by calling Kim Robbins at 910-259-6606.


Kimberly Robbins
Office Manager

Eweco, Inc.
PO Box 4421
Wilmington, NC 28403
(910) 458-5832

To whom it my concern, I am writing this letter of reference for Bruce Matthews and very pleased to be doing so. Bruce Matthews has been doing consulting for our company approximately 10 years. His guidance and advice has given us a better understanding that we needed while planning for our personal and business future. I know that I can trust in him to look out for the best interest of our investments or protect us in the event something happens.

If I can be of any more help, please feel free to call.

Shari Ezzell

C. Bruce Matthews & Associates LLC
701 Newcombe Road
Raleigh, North Carolina 27610

Dear Sirs:
We are most pleased to pay tribute to and/or applaud the services of Mr. Matthews. He has provided services as an insurance agent for us for over 25 years. The companies with which he has served and recommended have been top notch as has been his expertise in the insurance industry. We are indeed grateful for the advice, the expertise, and the overall service he has rendered down through the years.

Harold D and Ella B Smith

Whether you have personal, business, home, auto or financial planning needs, Bruce Matthews and the TruOptions™ team are standing by to create a personalized insurance approach just for you. So give us a call at 919.957.3333 or send us an e-mail to set up an appointment for a professional evaluation of your situation.